Empowered Spark Co. is a part-time jewelry venture I launched in 2024 to explore creative entrepreneurship. The business specializes in permanent jewelry pop-ups hosted in collaboration with local small businesses, offering customers a personalized, lasting bonding experience. Beyond the craft itself, this project reflects my consulting-style skills in branding, social media strategy, partnership outreach, event planning, and client relationship management.
challenge.
Breaking into local small events without an existing customer base or brand presence. With no prior retail footprint, I needed to establish credibility quickly, grow awareness through social media, and secure partnerships with small businesses — all while operating part-time.
results.
Built brand identity and customer experience promise.
Grew Instagram organically from 0 → 2,000+ followers.
80+ customers in year one.
Seasonal partnerships with local businesses.
Planned and managed 20+ events to build traction.
